by Genesis Team | Jun 8, 2018 | Gamification, Industry Talk, Retention success, science of engagement, social media |
Recently, Forrester Research (one of the most influential research and advisory firms in the world) studied more than 3 million user interactions with more than 2,500 brands posts on seven social networks. They confirmed what marketers have suspected for quite some...
by Genesis Team | Jun 7, 2018 | Engagement |
In 2018, brands and influencers should ask themselves: Ask not what my customers and fans can do for me? Ask what I can do to engage with them more effectively? As we transition from the age of information to an age of engagement, brands and marketers are seeking the...
by Genesis Team | Nov 3, 2017 | Industry Talk |
Weathering the Adpocalypse YouTube has become a revenue source for artists of varying stripes over the last few years, thanks to Google Ads, AdWords and other tools that have allowed artists to make some money on their creations – especially videos and music....
by Genesis Team | Oct 2, 2017 | App Features, Company News, Engagement, Industry Talk |
Here are the top 5 benefits of owning your own platform! You have a brilliant idea. It’s all your idea. When you are nurturing it, doing the market research, the feasibility, and you are the best person to describe the idea to investors and others who could help turn...
by Genesis Team | Sep 19, 2017 | Engagement, Industry Talk |
Millennials make up 25% percent of consumers, that’s about 1.3 trillion dollars. Here is an in-depth look at how to win their hearts, get their attention, and spend their hard earned cash on you! When it comes to the marketplace these days, millennials have a...
